1.0SparkTorohttps://sparktoro.com/blogRand Fishkinhttps://sparktoro.com/blog/author/rand/rich600338<blockquote class="wp-embedded-content" data-secret="U566TBFyPV"><a href="https://sparktoro.com/blog/resources/10x-content-by-rand-fishkin/">121 Examples of 10X Content (by Rand Fishkin)</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://sparktoro.com/blog/resources/10x-content-by-rand-fishkin/embed/#?secret=U566TBFyPV" width="600" height="338" title="“121 Examples of 10X Content (by Rand Fishkin)” — SparkToro" data-secret="U566TBFyPV" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://sparktoro.com/blog/wp-includes/js/wp-embed.min.js /* ]]> */ </script> Last updated: October 20, 2020 What is “10X” Content? I first used the term in the Whiteboard Friday video, Why Good Unique Content Needs to Die. It refers to content that is 10 times better than the best result that can currently be found in the search results for a given keyword phrase or topic.