Anatomy of Top Performing Articles: Successful vs. Invisible Content

We analyzed over 1,200,000 blog posts to understand the impact of different text characteristics and elements on pageviews, backlinks, and shares, and to establish the reference values for the most common characteristics of the content.

Accounts Tweeting

@rafiq

Fish where the fish are #search #marketing & #ideas @TEDfellow I'm the R in @Rlabs ⚡ ¹¹'¹¹ ❤️ @NabeelahMia 🍉👐

58,643 Tweets
2,764 Following
5,438 Followers

@simrananand

4,196 Tweets
4,982 Following
5,263 Followers

@hamletbatista

CEO @RankSense - I’m perpetually tired of “6 months to see results” SEO BS. I ❤️ #Python 🐍🔥 & #AgileSEO 🏃💨 I share ideas on SEO, ecom, Python, JS and AI/ML

14,292 Tweets
1,526 Following
9,703 Followers

@seofemenino

I´m SEO since 18 years ago. My blog is https://t.co/HkO57tWcM8 I'm working at EITB as a #SEO of #landinpages

28,940 Tweets
79 Following
4,879 Followers

@w2scott

CEO of @SearchInfluence, Husband, Father, Ironman triathlete, USMC Vet. Tweets about marketing, business, education, family and exercise - and of course, #NOLA.

23,340 Tweets
8,513 Following
12,471 Followers

@pc4media

CEO @DataboxHQ: Benchmark, monitor, report your company's performance. Built @HubSpot partner program. Invest: @partner_hacker @thepartnerhub @partnerstack

49,535 Tweets
20,789 Following
19,655 Followers

@CountXero

Partner, Amplitude Digital & Adjunct Professor, UCLA. Writer for Search Engine Journal, and worldwide digital marketing speaker. Vinyl & cocktail nerd.

37,107 Tweets
2,505 Following
4,159 Followers

@SEO

SEO, SEM, Content Marketing, and Conversational AI Expert. I share guides, case studies, and AI-generated kittens.

16,281 Tweets
395 Following
118,362 Followers

@CustomFitOnline

We are a Canadian data-informed web consulting group. Our one job is increasing your online revenues. We focus on #RWD, #UI, #SEO, and #SM.

15,507 Tweets
1,206 Following
1,098 Followers

@aschottmuller

Growth Marketing Advisor & Keynote Speaker ★ Forbes Top-Rated Online Marketer ★ Organic #LandingPage Expert 💥 Conversion Optimist 🎯 #CRO #SEO #CONTENT #UX

15,645 Tweets
4,029 Following
19,147 Followers

@MrStephenSumner

Swedish/British Search marketing specialist. Photography is my creative outlet. Climate crisis concerned - ☀️Solar Farmer (16.4MWH Yr 1) ☀️ All post my own.

24,007 Tweets
2,914 Following
5,962 Followers

@NassimBojji

🔍 I'm an #SEO expert 🧠 helping great companies to increase their organic traffic revenue & search visibility. Driving results & providing value.

28,105 Tweets
2,458 Following
2,495 Followers

@HV0404

Digital Explorer and Freelance SEO. #SEO #AI #ManUtd #F1

8,197 Tweets
4,991 Following
2,062 Followers

@SarahMitchellOz

Founder at Typeset and Global Copywriting. Writing. Editing. Content Marketing. Strategy. Business Communications.

37,127 Tweets
2,158 Following
6,111 Followers

@staceycav

Mum of 3 sons. SEO & content marketing @macnaughtseo. Non exec @shopblocks. Conference speaker. U8 football coach. Hiker. Sunset chaser. Often on mountains.

30,571 Tweets
1,120 Following
11,279 Followers

@crestodina

Speaker, content marketer, co-founder of Orbit Media (@orbiteers) and author of Content Chemistry: https://t.co/8LiisrJj2K

25,522 Tweets
7,475 Following
36,569 Followers

@BrandonAlisoglu

Experienced digital marketer. Copywriter. Fmr Bleacher Reporter & podcaster (Lions). Legal profession refugee. Chelsea (wife/FC) supporter/fan. Budding baker.

19,826 Tweets
3,807 Following
1,397 Followers

@chowzer24

Conference Speaker, SEO Thought Leader - https://t.co/2qi8uclhcu Director, Digital Marketing @thekonginc

8,071 Tweets
718 Following
719 Followers

@iqseo

UK based Freelance #SEO consultant, Online #Reputation Management expert. 21 year SEO vet https://t.co/VCE1wLNbvW

20,654 Tweets
211 Following
18,013 Followers

@SFerika

Founder @ErikaHeald Consulting. #ContentChat host. GF blogger @ErikaGlutenFree. Past: Content leader @anaplan @achievers @HighwirePR

61,999 Tweets
3,419 Following
12,988 Followers

@matthewmarley

Digital Marketing Manager at the UK’s leading personal insolvency company. Proud father to Finlay and Myles, Husband to @marionmarleyuk and all round geek...

82,939 Tweets
4,920 Following
3,494 Followers

@CyrusShepard

Founder of @ZyppySEO Ξ We help people grow Google traffic to their site Follow for Tweets about SEO & Marketing, Ranking Signals + 10x Content Ξ 1-3 Tweets/Day

26,903 Tweets
262 Following
103,903 Followers

@SeerInteractive

A #digitalmarketing agency leveraging #bigdata to find valuable insights that impact our clients’ bottom-line at scale.

12,151 Tweets
722 Following
20,296 Followers

@MaddyOsman

#SEO content agency owner + speaker, @blgsmth • Bestselling author: https://t.co/LocghoWyrq Obsessed w/ reader experience • ✉️: maddy@theblogsmith

34,110 Tweets
5,626 Following
14,419 Followers

@ZackeyREYAL

Results-focused digital marketing dude with more than 10 years on the job international experience in addition to software development project management.

27,157 Tweets
3,138 Following
3,789 Followers

@carlopiran

SEO / Blog Editor / E-Commerce at Fuerte Group Hotels

11,473 Tweets
818 Following
1,034 Followers

@HennekeD

Irreverent writer on a mission to stamp out gobbledygook

19,135 Tweets
1,843 Following
12,027 Followers

@venchito14

Helping SaaS and eCommerce Grow Using SEO. Schedule a Consultation For Link Building Services 👉 https://t.co/t6mHl9B9XJ

8,158 Tweets
1,568 Following
7,982 Followers

@prateekgahlot

#DigitalMarketing Strategist 👨🏻‍💻 | 🗺 #Wanderer | #Optimistic 😇 | #Basketball Enthusiast🏀 | Proud 🇮🇳

2,164 Tweets
2,267 Following
567 Followers

@HookAgency

🔎Roofers! Get more leads with us as your Google specialized team🛠 👇 Not scared to grow? subscribe on YouTube

12,784 Tweets
29,203 Following
39,163 Followers

@rebootdigitalpr

Welcome to the UK's smartest Digital Marketing Agency. We tell your brand story through a strong blend of SEO, Digital PR, Content & Social.

11,645 Tweets
3,643 Following
3,192 Followers

@MarketingMeisha

Content Marketing @Goldcast | ex @Wistia | @wvuimc Student | Sarcasm, responses in the form of animated gifs, & dad jokes ✨ #MarketingTwitter

9,669 Tweets
890 Following
1,831 Followers

@StoriesWithGill

Conversion #copywriter & #webConsultant who turns underperforming websites into slick lead-generating machines 👉 https://t.co/CzO8zjGyfN

23,688 Tweets
517 Following
4,508 Followers

@MPozdnev

I turn professionals into joyful bloggers. Teaching doable Content marketing and SEO skills at https://t.co/IZs4ksekae Free 101 SEO Tricks 👉 https://t.co/afKDeWRwZR

13,643 Tweets
11,098 Following
12,002 Followers

@Ibsylla13

Indie maker🔨 . Building @subma_social in public🚀. Tweet about SAAS, product management & social media marketing.

12,019 Tweets
1,988 Following
2,611 Followers

@Beetle_SEO

CONSULTANT #SEO - Head of SEO at Voyage Privé - https://t.co/GBsCa1rxdA - consultant seo aix en provence et marseille #seo

10,886 Tweets
721 Following
3,403 Followers

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