| SparkToro Article Details

← Back to Trending

SEO A/B tests provide a comforting mirage of success. But issues with how tests are structured, what they measure and the mindset they create limit growth.

Accounts Tweeting

@aleyda

SEO Consultant, Speaker & Author. @Orainti Founder @Remotersnet Co-Founder @CrawlingMondays Host #SEOFOMO + #MarketingFOMO + https://t.co/yvg9bT4orr Maker @mujeresEnSEO

125,183 Tweets
823 Following
140,306 Followers

@eywu

Partner, SEO @a16z I ❤️ Lean & #JTBD

5,513 Tweets
456 Following
3,400 Followers

@RichTatum

❯ 𝗪𝗼𝗿𝗸 ⁝⁝ #SEO @ https://t.co/h3Vc9SzgnE ❯ 𝗙𝗮𝗰𝘁𝗼𝘁𝘂𝗺 & noticer of overlooked things ❯ https://t.co/DOHoVBth6N

40,912 Tweets
2,396 Following
2,605 Followers

@ajkohn

Owner, Blind Five Year Old. Digital Marketer and Start-Up Advisor. Tweet about SEO, Marketing, Technology, Social Media and UX. Now: @[email protected]

10,496 Tweets
1,296 Following
23,582 Followers

@brysonmeunier

Enterprise SEO @Intuit @QuickBooks, consultant, dad and independent musician, @Sengineland columnist & speaker. Proud husband of @JenniferPMeuni1 & father of 3

3,687 Tweets
867 Following
4,846 Followers

@seofemenino

I´m SEO since 18 years ago. My blog is https://t.co/HkO57tWcM8 I'm working at EITB as a #SEO of #landinpages

28,940 Tweets
79 Following
4,879 Followers

@AndresCarceller

🔎 #SEO since 2008 | #AI experimentalist | Product Marketer | Building the Future of the Web • ENFP • #Bitcoin 🕳🐇 📖, 🖊, 🔑,⚡• 🇪🇸🇬🇧🇲🇽🇨🇳🇺🇸 🌍✈️

29,036 Tweets
4,011 Following
4,307 Followers

@MatthewJBrown

Consulting at MJBLabs. Reach out if you need Product or SEO help. @[email protected]

28,496 Tweets
2,349 Following
8,176 Followers

@glenngabe

SEO Consultant at G-Squared Interactive focused on Google algorithm update recovery, technical SEO audits, and SEO training. Columnist at Search Engine Land.

79,489 Tweets
7,666 Following
59,785 Followers

@jonoalderson

Digital strategist. Marketing technologist. Full stack developer. Head of SEO @yoast. Advisory Committee @amphtml. CTO @daysoftheyear. He/Him.

26,195 Tweets
4,064 Following
13,106 Followers

@joehall

SEO Consultant, boil peanut aficionado, web head, code-poet, geek, marketer, writer, artist. https://t.co/n6R2I1kMx9, @cloud22com - he/him/his

66,386 Tweets
276 Following
17,489 Followers

@SEOcopy

Owner-Founder @Level343 | International Marketing & SEO Consultant | Top SEO Women™ | #ENFJ | 🏳️‍🌈⚢ @[email protected] see u there

116,791 Tweets
1,622 Following
11,134 Followers

@christian_wilde

He/Him 🤓Freelance #SEO Consultant (@funnelpunk) 💻 Nomad #remotework ✈️ @RandomTrip_Blog 📅 @lisbonseo 🐙 From Galiza @[email protected]

24,835 Tweets
2,610 Following
5,918 Followers

@Kevin_Indig

SEO, Growth and Tech | ex-@shopify, @g2dotcom, @atlassian | Join +8,600 @thegrowthmemo readers | https://t.co/5ziScr3bBm

26,085 Tweets
553 Following
31,272 Followers

@RossHudgens

Founder/CEO @siegemedia, a content marketing agency specializing in SEO. 6x Inc. 5000. We help great brands scale with SEO-focused content marketing.

18,847 Tweets
905 Following
32,977 Followers

@jaredmckiernan

SEO/SEM consultant to tech companies & consumer brands - perhaps the world's foremost expert in "food near me" searches. I play fast. 🐓👑 of subtweets

92,209 Tweets
3,268 Following
3,775 Followers

@iPullRank

#ZoraAndGlorysDad. Founder of @iPullRankAgency. Consultant to F500. Marketing Technologist (AI focused). Keynote Speaker. Rapper. Recovering Big Agency Guy.