Google Passage Based Ranking Causing Minimal Impact

I see a ton, absolutely a ton, of confusion in the SEO industry around the Google launch of passage based ranking. A reminder, according to Google, passage based ranking launched in the US English results in the afternoon of February 10th PST time. But honestly, I do not see any signs of any update rolling out after that time, not until much later.

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February 18, 2021 @ 5:05 AM PST
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