Marketing in the Metaverse cartoon | Marketoonist

Lindsey McInerney at Anheuser-Busch InBev recently gave voice to some of the enthusiasm marketers are feeling for the potential of the metaverse. She said: "It's a really exciting time to be a marketer in this space. I believe the shift we're seeing to the metaverse, is going to be one of the largest shifts we've seen in a long time … we are where we were in social media 17, 18 years ago."