This week we asked our Twitter followers what they thought would happen when we updated internal links that pointed to URLs with 301 status codes to their 200 status code equivalent. More than half of our followers thought this would have a positive impact on organic traffic:
This change actually had no detectable impact on organic traffic. How could that be? Read the full case study below.
The Case Study One item in a typical technical SEO audit is to seek out internal links that point to URLs that redirect (have 3XX status codes).
Founder and CEO @SearchPilot, founded @distilled (acquired by @Brainlabs)
Interest in basketball, whisky, cooking, auction theory
Views may not be orgs'
Italian speaking Brit living in Cheshire, UK and works in digital marketing as an SEO account director for iProspect (part of the Dentsu group) https://t.co/0EmyxIrOzJ
Founder of @ZyppySEO ฮ We help people grow Google traffic to their site
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