Data Marketing

SEO Consultant/Agency Pricing, Structure, & Services (US & Canada Survey Results)

In late November/early December of 2015, I ran a survey of consultants and agencies asking deep questions about their structure, fees, employees, projects, and more. Thanks to responses from over 400 folks around the world, I’m able to share what I hope will be some of the most useful data from that project. Survey takers were primarily founders, owners, and…
Book

It’s Official: I’m Writing a Book that Will Be Published by Penguin/Random House’s Portfolio

Last week, I went to New York to pitch a book about transparency, startup struggles, and the last 15 years of Moz’s story to publishers. It wasn’t dissimilar from the VC-pitching process; lots of nervousness, waiting, hoping, and tension. But, midday Wednesday, after meetings on Monday and Tuesday, I received a phone call from my agent, Sylvie, with exciting news.…