New Data: How Google’s Organic & Paid CTRs Have Changed 2015-2018
There’s good news for SEOs — the number of searches on Google keeps growing, interest in SEO remains massively higher than other forms of web marketing, and the field is far less distrusted than even a few years ago (source).
But, there’s bad news, too. Thanks to the kind folks at Jumpshot (whose clickstream data covers tens of billions of…