How the Seattle Times is empowering reporters to drive subscriber growth

A successful "mini-publisher" program is helping reporters test product and coverage tweaks designed to help drive consumption and subscriber growth.

Accounts Tweeting

@KimStacks

Tweets are for thinking. Out loud. Not for advocacy.

6,015 Tweets
393 Following
441 Followers

@kdando

Now: @SmithsonianChan. Prev: VP, social media, AMC Networks & head of social media, @PBS / husband & father / moviegoer / cyclist / IG: kdando (He/Him/)

7,481 Tweets
2,509 Following
4,162 Followers

@acfou

"see Fou yourself" with FouAnalytics

77,437 Tweets
9,589 Following
12,671 Followers

@fba

2022 1. Making my travel company go to 6-fig again (~10h/wk) 2. Creating 10 sellable art pieces 3. Walking 3,650,000 steps me/you/frens

28,445 Tweets
1,504 Following
2,618 Followers

@RandyHamilton

https://t.co/9t8WqG83uY Problem Solver | #marketer #growthhacker #entrepreneur #technologist #CMO | founding team https://t.co/elRG2BoQ9S https://t.co/paW6rmsSQM

85,874 Tweets
3,789 Following
6,807 Followers

@AdamSinger

VP marketing @AdQuick, out of home advertising made simple and measurable. Prev work: Google, Invitae, Marketo, Splunk, etc

306,454 Tweets
4,199 Following
81,166 Followers

@wilreynolds

I start things. I help people find stuff on the internet Serial Underdog @seerinteractive I am whatever you say I am ❤️ #bigdata #positivity #gratitude #hiphop

42,389 Tweets
149 Following
54,889 Followers

@jason_hamiltonm

Co-Founder and Co-CEO @testlauncher | #DarkTesting

11,423 Tweets
4,689 Following
3,665 Followers

@LFroment

I help financial services brands get customers through content. | I ❤️ 📚

11,808 Tweets
2,096 Following
2,221 Followers

@MarkGavalda

Placeholder account as Twitter doesn't allow deactivation. I've abandoned Twitter so please reach out to me in a different way, this account is not monitored.

6,403 Tweets
2,447 Following
1,726 Followers

@BexShapiro

Head of Brand @UltiAI • Writer & Editor • DEI Advocate • Climate Reality Leader • Brit in Berlin

9,886 Tweets
603 Following
1,360 Followers

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