Can B2C-style content marketing work for B2B? Yes, but only up to a point. Here's what we can borrow from B2C, and what we shouldn't.
B2B Marketing Agency CEO @TopRank Marketing, publisher of B2B Influencer Marketing Report, Host of #ElevateB2B Marketing Podcast. #AdobeInsider #B2BIgniteUSA
Co-founder & President @TopRank Marketing. Breaking B2B Marketing Free with Optimized, Influencer Content that Inspires!
B2B Content & Influencer Marketing Agency helping top tech brands break free to become "the best answer" for their customers. #ElevateB2B
Create audio/video - trouble-shoot & repair websites. Funk Rock music on the Chapman Stick. Dad/Grandad.
SEO, SEM, Content Marketing, and Conversational AI Expert. I share guides, case studies, and AI-generated kittens.
@TopRank Marketing, Research Analyst, Visual Artist, Retired Teacher, City Council, Historical Society #Holdingford #Artist