For the past 18 years I've been writing on this site, covering what you - the search marketers are chattering about. Today marks the 18th anniversary of the Search Engine Roundtable. I've been writing about search for over 40% of my life - which is weird to think about. And I've been doing it consistently every workday, several times per day, even through a pandemic, for 17 years. It is hard for me to fathom that I still can find several new things to write about every single day.