How to go from being a super hot company to lucky to get acquired in less than 24 months

Hitting product market fit in a startup is an amazing feeling. In 2011 and 2012 it felt like Klout was on top of the world. Almost every day was our biggest day and every thing we launched seemed to hit the mark. By the end of 2013 we were barely holding on. The board was conducting a search to replace me as CEO and it felt like the whole company was going to fall apart.