Semrush - Semrush Acquires Backlinko.com, Adds 500K in Monthly Traffic

Semrush (NYSE: SEMR), a leading online visibility management SaaS platform, today announces the acquisition of Marketing and Search Engine Optimization (SEO) training platform Backlinko. With more than 500,000 visits a month (non-paid traffic, as of December, 2021), Backlinko.com is widely acknowledged as one of the most respected resources for training, strategies, and advice for today’s digital marketers. Backlinko was established in 2012 and is dedicated to actionable content and video market