No matter how sophisticated the tools have gotten or how rich the data, I find it funny how much of marketing and sales still rely on blunt force, one-size-fits-all lead generation tactics like these.
VP Platform Ecosystem @HubSpot; Editor https://t.co/YgyPI5UqdY; Advisor @Dobility, @OfferFit, @Workato; Author of Hacking Marketing; "Godfather of #MarTech" - @AdAge
Digital Strategist #marketingdigital Intellectually restless self-taught person. Helping companies to be a Great Place To Work. @GPTW_Spain
Marketing Director @fostermoore | Strategic Marketing, Growth and Running | #startup #Agile #Marketing #CSPO #INFJ #NightNinja #ultramarathon 🇳🇿
"The expert's expert" —NYTimes. 6x Author. Hopelessly homeless politically + spiritually. Strong POV but attempt to remain epistemologically humble.
Systems should be explainable, including software. 🏠🇧🇷