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SparkToro BlogWhy Marketing Flywheels Work
  • Marketing

Why Marketing Flywheels Work

The first few years of my career were awful. Drowning in debt, losing nine out of ten pitches for new business, failing to earn…

Rand Fishkin Rand Fishkin 25 May 2020 • 9 min read
SparkToro BlogWant Your Content to Succeed? Make it Resonate with the Right Audience (no, not that one).
  • Marketing
  • Psychology

Want Your Content to Succeed? Make it Resonate with the Right Audience (no, not that one).

You know the stats. 75% of content gets no links. 91% of content earns no Google traffic. 85%+ of content earns fewer than ten…

Rand Fishkin Rand Fishkin 12 May 2020 • 5 min read
SparkToro BlogHow to Use Your First Ten SparkToro Searches
  • Marketing
  • Product
  • SparkToro

How to Use Your First Ten SparkToro Searches

Before SparkToro existed, the process of researching a brand’s audience was a frustrating one. I know, because I helped a lot of friends, especially…

Rand Fishkin Rand Fishkin 11 May 2020 • 11 min read
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