Heresy: Google and SEO Don’t Actually Change that Much

This post is going to sound like clickbait to some, irrational to others, and probably sane to only a handful of practitioners, but I think it’s a frequent and important enough topic to put out there anyway. Almost every time I’m interviewed about SEO or asked about the practice at a conference, I’m asked “how can I keep up with…

Negative Self Talk and Self Deprecation

I’m not sure if I can short form blog effectively (like two of my blogging heroes – Brad & Fred), but I’m going to try a little more of that since my time to blog is so limited. While browsing my social streams today, this headline/article caught my attention: via Can You Hack Your Self Esteem? There was a paragraph…