Startups

So Why Do I Have the Platform & the Recognition?

Louis C.K. is one of the most entrepreneurial and authentic self-marketers in the entertainment world. I want to write loads about his email campaigns, his online ticket-sales, and the consistency of his persona, but tonight, it’s very late, I’ve just spent 22 hours on planes and in airports, and so this will have to do. From the NYTimes’ interview with…
Events Marketing

11 Tips I Gave to Marketers this Morning

Today finds me blogging from Australia, where I had the privilege of keynoting SMX Sydney¬†and participating in a site clinic (wearing an SMX lab coat, which is always fun). While looking through the show’s program guide, I discovered that I was also supposed to be on a panel today! The description read something like this: Bill Hunt and Rand…