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SparkToro BlogThere Are Four Kinds of Keyword Research; Make Sure You’re Doing the Right One(s)
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There Are Four Kinds of Keyword Research; Make Sure You’re Doing the Right One(s)

Keyword research is broader than you might think, friends. If you’re in a rush, just click below to jump to that section: Keyword research…

Rand Fishkin Rand Fishkin 18 May 2021 • 10 min read
SparkToro BlogThe “Marketing is Evil” Problem.
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The “Marketing is Evil” Problem.

“I hate marketing.““Marketing is evil.““Marketing doesn’t work.““Marketing doesn’t work on me.““I’ll never buy from a company that markets to me.“ My best argument against…

Rand Fishkin Rand Fishkin 17 May 2021 • 6 min read
SparkToro BlogWho Will Amplify This? And Why?
  • Marketing
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Who Will Amplify This? And Why?

You’ve created a stellar email newsletter, but few subscribe. You’ve launched an intriguing podcast, but listeners are nonexistent. You’ve published an exceptional blog post,…

Rand Fishkin Rand Fishkin 3 May 2021 • 14 min read
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