NEW: AI Tool & Social Network Usage Graphs are in SparkToro
SparkToro’s data visualization just got a major upgrade, but rather than tell you about it, I’ll show you: BOOM. Rather than the previous visualization…
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NEW in SparkToro: Take Action combines real audience data with LLM magic to give you actionable marketing takeaways
Let me lay out the biggest challenges folks tell us they have with SparkToro in 2025: The audience data y’all provide is interesting, but…
How to Find Hyper-Specific Audiences with SparkToro’s New AI Features
It’s time we pulled back the curtain on one of SparkToro’s newest superpowers: Conversational Queries (a.k.a. audience descriptions), powered by AI. Instead of analyzing…
SparkToro’s New Graph Visualizations Make Copy/Paste/Present Easy as Pie
Starting today, there are customizable graph visuals in almost every section of SparkToro’s reports. Because why the heck should you have to be an…
How to Use SparkToro + LLMs to Do Marketing Magic
Most folks who follow me know I’m a bit of a late adopter and skeptic of AI. Yes, it can do some impressive things…
What Does the Coolest Graph in SparkToro Show You?
Last week, we launched the latest version of SparkToro, replete with a plethora of new features and upgrades. And over the past 10 days,…
Want better marketing output from your AI Tools? Give it real data about your customers.
An overwhelming number of marketers are using AI tools to bolster their campaigns, their tactical output, and even their strategic ideas. I don’t actually…
We’ve Launched a Brand New SparkToro Today with 10 (yes TEN) New Features
It’s time for a new, screenshot-worthy look. It’s time to deliver those key features you’ve been asking us for. It’s time for better data,…
Whoa. 5 New Data Features in SparkToro in 100 Days.
If you blinked in the past four months, you probably missed at least one major SparkToro release. And that’s a shame, because every single…
Are your customers switching to AI tools (and how much)? SparkToro’s new Search & AI Tools feature has the answers
There is a lot of activity moving to LLMs and generative AI tools right now, and for marketers, founders, and creators, the questions are…