Category: Marketing

Because I often speak and write passionately about the value of white hat SEO and broader white hat inbound marketing, there seems to be a weird misconception that I must naturally despise all who engage in black or gray hat tactics. That’s definitely not the case, and I want to make the distinction clear. Doing gray/black hat? Best be sure…

As a first-time entrepreneur, many of the issues I face with my startup are “for the first time.” Acquisitions definitely fit into that bucket. While I don’t have first-hand experience, I recently received some advice that resonated strongly and am sharing it here. This information and my takeaways/perspectives come (mostly) via an excellent dinner panel discussion this week hosted by…